Category: Retail Marketing Strategies and Ideas

How Can Smaller Vendors Play With Bigger Retailers? Tips To Help Save You, And Your Ideas From Retail Hell.

How Can Smaller Vendors Play With Bigger Retailers? Tips To Help Save You, And Your Ideas From Retail Hell.

This post was written as a result of requests from numerous smaller companies that  said advice like this would have saved them money and time; if they had only been given this information prior...

Is a Retailer’s Worst Nightmare and Enemy, Really Just Themselves?

Is a Retailer’s Worst Nightmare and Enemy, Really Just Themselves?

I have been writing my blog for over three years now and I have written variations on this topic a few times during those three years. It seems to be a continual issue within...

Which is more important, standout packaging or standout flavour? Retail Strategy Thoughts.

Which is more important, standout packaging or standout flavour? Retail Strategy Thoughts.

This was the question posed on LinkedIn with the Natural Products Expo group by Caren Baginski; “What’s more important when launching a new natural food product: standout packaging or standout flavour?” Of course someone...

Shopper Conversion. Is it important and how do we do it – easily?

Shopper Conversion. Is it important and how do we do it – easily?

The trick to most of the retail concepts that we hear in the retail trade today, that are repeated continually and so casually, is the breaking down of the concept so that the front...

Can I Make A Business Interest – For Pinterest?!

Can I Make A Business Interest – For Pinterest?!

I started “playing” with Pinterest this past month. Trying to figure out what the heck to do with this “latest and greatest” and  “must have” social medium platforms. For those who dont know what...